Your Zone of Genius

Hey there, 

Have you ever thought about this? 

As an Influencer, your job is all about content. But getting that content out into the world comes with a LOT of logistics. 

The phrase “you should be working ON your business, not IN your business” definitely applies here. In order to grow and take your blogger biz to the next level, you have to get out of your own way. 

Your zone of genius (most likely) is thinking up really awesome content for your readers and followers. So, make it your goal to document how you push that content out into the world (ex: step-by-step instructions on how to schedule a blog post).

That way, your top focus of every day is doing what makes you and your business special: creating content. Once you've identified your #1 asset, that zone of genius that keeps people coming back to you, all of your other tasks will fall in line. 

Plus, when you’re ready to bring on an intern or virtual assistant, they can handle the logistics and YOU can keep on creating content. ✨

What's next? Think about which tasks related to content take you the most time every week. How can you trim them down, cut them out or outsource them to someone else? If you keep this top-of-mind, you'll become more and more efficient and effective at your work every day. 

Always cheering you on,

Kate

Creator of the Smarter Not Harder: 3-Day Workweeks for Millennial Entrepreneurs©  Program

Owner + Founder, Kate Waldo + Co. 

P.S. Curious how you can grow your 6-figure business while slashing your workweek in half? Click here to learn about the Smarter Not Harder© program!